British Pop singer FEMME, real name Laura Bettinson released her self-funded debut album ‘Debutante’ in which she produced and wrote in her south London bedroom since 2013.
FEMME has taken the self-made approach instead showcasing her talent without the backing of a major label, instead turning them down which would be considered pop suicide to any new artist but it shows that she the real deal.
Here it is: FEMME released her debut album “Debutante” to critical aclaim
Pop music today is in a major crisis in manufacturing one hit wonders from reality shows like “the Voice” and “The X Factor,” but without real talent these reality singers fail to further their career.
FEMME on the other hand showcases that you don’t need to be with a major label but instead to have total control of your music and career is more sexy in music standards.
On Stage: The pop star performing at KOKO in London with her backup dancers “The Bullet Girls”
Led by glistening new single ‘Light Me Up’, this kaleidoscopic collection takes a journey through high pedigree, female-powered pop referencing sixties girl groups, seventies disco divas, nineties chart icons and modern day bass-fiends.
All channeled through FEMME’s singular, modish filter.
With the hype machine topping, incendiary singles ‘Fever Boy’, ‘Gold’ and ‘S.O.S.’ also in tow, ‘Debutante’ is a reminder that whether raunchy, heart-breaking, energizing or empowering, pop music should always be.
She has even self-made 9 music videos for her powerful pop ballads, Light me up, Gold and S.O.S totaling over 1 100 000 million YouTube hits combined.
She told the BBC “When I had those meetings it was quite obvious very quickly that, as a woman in pop music, there’s a certain path and I could see that it wasn’t going to be the right fit for me,” she explains.
“I see no reason why pop music can’t be stretched and challenged.
“It is a ballsy pop record but it’s all about mates and strength and power so it speaks to women.
“It’s too easy just to bang out another song that sounds like so-and-so because it’s been in the charts.”
It’s been a long road for the singer as making your own album can take longer than usual if you DIY it yourself but has grown her fan base out of loyalty and personal interaction on social media.
She’s in fashion:Vogue declared FEMME is “Fashion’s Favourite New Pop Star”
She supported Charli XCX on her US tour and her fan base exploded across the states. The fashion industry has taken notice of her and she can be spotted sitting front row at Stella McCartney listening to a FEMME song or cameoing in the Absolutely Fabulous film sipping flirtinis or dancing with Donetella Versace.
Party Girl: Femme posing with Donatella Versace at the Versus Versace Fall Winter Collection
Demure: Femme with Matthew Williamson Debenhams Butterfly by Matthew Williamson Occasionwear launch party
Vogue declared her “Fashion’s Favourite New Pop Star”, she’s sound tracked catwalk shows by Stella McCartney and been invited to promote new ranges by Uniqlo, BooHoo and Adidas NEO.
Her irrepressible personality has brought a fierce spark to every campaign, an uncompromising energy which shines through every track on ‘Debutante’. As she sings on ‘Sirens’: “You wanted a poster girl, you got me instead.”
FEMME’s mere hobby turned into something more last year when she joined the band Ultraísta alongside the Radiohead producing veteran Nigel Godrich and the drummer Joey Waronker.
Though Ultraísta achieved success in their native Britain she has now branched out on her own.
On Stage: Singer Laura Bettinson aka Femme performed at the inaugural London Music Awards